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The Importance and Role of the AMS (Part 2)

2/6/2020

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This month’s blog is the second of a series based on a chapter by the same title that I wrote in a new book SBCAL has coming out this spring: The Baptist Association: Assisting Churches. Advancing the Gospel. Be on the lookout for it!
 
 Why the Descriptor: Associational Mission Strategist
     How did the blue-ribbon Study Team, after months of prayer, research, and study, come up with this new descriptor, Associational Mission Strategist (AMS)?[i] The title came out of the 17 Proficiencies that were agreed upon as most helpful for an associational leader to be successful, regardless of context.

     After considering those 17 proficiencies, the team filled a white board with current and future possibilities. The consensus came to be “Mission Strategist.” From there it was decided to add the word “Associational,” although some associations with multiple staff may choose to use the term “Lead Mission Strategist.”

     “Associational” refers to the member churches that constitute the local Baptist association. We encourage pastors and churches to associate together for fellowship, equipping, encouragement, missions, and evangelism. Synonyms for association include: friendship, relationship, connection, and involvement.

     An effective associational leader must be associationally minded, not focused on himself (he should not seek to preach as often as he can, for example). He loves, cares, and prays for his pastors, whether or not he agrees with everything they do since each church is autonomous.
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     “Mission” is singular because it speaks of the Great Commission that Christ gave to each church.[ii] J.C. Bradley encapsulates our mission well in his classic book A Baptist Association: Churches On Mission Together:
“Associations help the churches in ways no other general Baptist body can. The association is concerned with the whole life of its churches just as the family is concerned with the whole life of its members. In whatever the churches do in faithful response to God’s mission, the association exists to help them. The association is a network of relationships through which churches give and receive assistance in the fulfillment of their mission.” [iii]
The mission of the association is not to be a church or to compete with the churches. The mission of the association is to assist our churches in advancing the Gospel and fulfill the Great Commission—to make disciples who make disciples. We are to be prayerfully dependent on the Lord while carrying out His mission—starting locally but reaching globally.
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     “Strategist” concerns the overall work that the associational leader does in serving the congregations to accomplish the mission. Synonyms for “strategic” are: planned, tactical, calculated, deliberate, considered, and intentional. Do those words describe your association? Are you being strategic in the ways your association is assisting its churches in advancing the Gospel? Is the mission and vision of your association seen as planned, tactical, calculated, deliberate, considered, and intentional? Honestly, mine is not there yet. This new descriptor stretches me and my associational leadership in a good way. I hope it will do the same for you, whether you decide to accept it as your title or not.
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To the praise of His glory,
 
Ray
Pr. 3:5-6
 
Quotable Quote: Next to the favor of God, everything rises and falls on leadership. 
     Dan Reiland’s leadership blog, 1.17.20, Leading from the First Chair

[i] SBCAL Study Team Report, June 2018, Dallas, Texas (See www.sbcal.org/report)
[ii] Matthew 28:18-20
[iii] J.C. Bradley, A Baptist Association: Churches On Mission Together (Convention Press, 1984), p. 19
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    I’m Ray Gentry, the President/CEO of the Southern Baptist Conference of Associational Leaders (SBCAL). I’ve served Southern Baptist churches & associations in various roles for over 35 years. I have served as an associational leader for five associations, starting in 1993. The most recent one being the Southside Baptist Network, McDonough, GA.

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